Athleta is now open on Level One between Macy's and Dillard's!

Athleta is a performance apparel company designed by women athletes to inspire a community of active, confident women and girls to reach their limitless potential. Founded in 1998, Athleta encompasses all aspects of an active woman's life – from yoga and training to commuting and travel. The NorthPark shop also carries swimwear and the Athleta Girl collection.

The store has exciting happenings this week to celebrate the opening:

WEDNESDAY, MAY 15
Enter to win a basket of goodies from NorthPark retailers, as well as a $50 Athleta gift card.

THURSDAY, MAY 16
Meet business strategist KJ Blattenbauer and hear her top tips for bloggers at 7PM.

FRIDAY, MAY 17
Stretch it out in a special CorePower yoga class hosted in the store at 7:30AM. Stay after class and shop to receive 20% off one full-priced item. SMU students can get in on the fun with a 10% discount as well as a $10 shop card for posting on Instagram. Just wear Mustang blue or show your student ID at the register.

SATURDAY, MAY 19
The opening weekend culminates on Saturday morning with a 9AM dance class, coffee by High Brew, and makeup touch-ups by MAKE UP FOR EVER.